New York, Feb 13, 2026, 06:18 EST — Premarket
The Walt Disney Company stock slipped to $102.38 during Friday’s premarket session, following a sharp $5.79 drop—down 5.4%—at Thursday’s close.
The slump has investors eyeing the theme-park unit for hints that international tourists might be pulling back—a concern that can squeeze ticket demand, hotels, and in-park sales. For Disney, parks have provided steadiness while the company overhauls some of its TV and streaming segments.
Fewer international travelers are heading to the U.S., even though global tourism is picking up, according to a Reuters report Thursday. Through November, total foreign travel to the U.S. is down 5.4% for 2025, with Canadian visits taking a sharper 22% hit. Christine Fiorelli, who owns Fairytale Dreams & Destinations in Canada, said she’s watched roughly 30% of her clients opt out of U.S. Disney trips in favor of other spots. “It still holds a place in their heart, but not now,” Fiorelli told Reuters. Disney CFO Hugh Johnston told analysts on the latest earnings call that the company is seeing less clarity around international bookings for its second quarter. Hilton and Marriott have also called out weaker U.S. demand recently. Reuters
Disney shares slid on Thursday morning, ranking it among the Dow’s top laggards next to Cisco Systems.
Disney has raised $4 billion through a four-part bond sale, according to a prospectus supplement filed with the SEC. The offering breaks down into $500 million in floating-rate notes maturing in 2029 and three fixed-rate tranches: 3.750% due 2029, 4.000% due 2031, and 4.625% due 2036. The floating-rate notes track compounded SOFR plus 47 basis points, with each basis point equal to one-hundredth of a percentage point. Disney plans to put the proceeds toward general corporate purposes.
Travel demand shifts quickly. Disney isn’t short on options—prices, home-market campaigns, and a lineup of attractions give it tools to draw crowds even if international visits dip. Still, if high-spending foreign tourists stay away for long, hotel occupancy and guest spending at Walt Disney World could take a hit, leaving earnings targets under strain.
U.S. stocks are on hold ahead of economic data, and traders are watching to see if DIS stabilizes after Thursday’s drop—or if it slips further on any new headlines tied to travel, advertising, or streaming.
Investors are zeroing in on Friday’s January U.S. consumer price index, looking for the next signal on risk assets. Reuters surveys put both headline and core CPI up 0.3% for the month, matching the consensus. The Fed, for its part, kept rates steady last month at 3.50%-3.75%. “Firms tend to raise prices at the beginning of the year,” noted Morgan Stanley economist Diego Anzoategui. Reuters
