Viant Stock Slips Before the Open as Its CTV News Bet Faces a Pre-Holiday Test
• Viant was quoted at $10.96 in premarket trading, down 0.36%, after closing Thursday at $11.00.• The company’s newest catalyst is a May 20 partnership with Ad Fontes Media for connected-TV news ad targeting.• Fresh Form 4 filings showed additional insider-related sales under a prearranged trading plan. Viant Technology Inc. shares edged lower before the U.S. open on Friday, giving back a sliver of Thursday’s gain as investors weighed a new connected-TV news product against a still-small stock float and fresh insider-sale filings. Market data showed DSP at $10.96 at 7:12 a.m. EDT, down 0.36% from its $11.00 close on Thursday.