Streaming Services 30 January 2026 - 2 February 2026

Advertising·News·Streaming Services·Technology

Netflix plugs Amazon and Yahoo data into its ad tier — and rolls out a new measurement tool

Netflix will introduce new ad-targeting options through Amazon DSP and Yahoo DSP in the U.S. starting in the second quarter. The company is also launching a Conversion API to help advertisers track campaign results. Netflix expects its ad business to nearly double this year, according to CFO Spencer Neumann. Shares rose about 1% to $98.66 in premarket trading Thursday.

March 5, 2026

News·Streaming Services·Technology

YouTube TV updates Android icons as ESPN Unlimited access snags linger for Comcast’s Xfinity users

Google has begun rolling out new icons in the YouTube TV Android app, updating navigation and playback controls. The update comes ahead of YouTube TV’s planned launch of genre-based subscription packages in early 2026. Some YouTube TV and Comcast subscribers remain unable to access ESPN’s premium Unlimited tier through the ESPN app, with no clear timeline for a fix. ESPN’s WWE Royal Rumble will stream exclusively for Unlimited subscribers.

February 2, 2026

News·Streaming Services

Deezer says 60,000 AI tracks a day hit its app — now it’s selling the detector

Deezer has licensed its AI music detection tool to France’s royalty agency Sacem after flagging over 13.4 million AI-generated tracks in 2025. AI uploads now make up about 39% of Deezer’s daily submissions, up from 10% a year ago. The company says it removed 85% of fake AI streams from royalty payouts last year. Sacem did not comment on the deal.

January 30, 2026