Updated: November 29, 2025
Black Friday has rolled into the weekend, and Samsung’s Galaxy S25 Ultra and Galaxy S25 FE are now at the center of an aggressive price war between Samsung itself, Amazon, Best Buy, and other retailers.
We’re seeing record‑low prices, free storage upgrades, and “zero‑margin” discounts that undercut Apple’s still‑full‑price iPhone 17 Pro line in a way we almost never see this soon after launch. [1]
Here’s a clear, up‑to‑date breakdown of the best deals available today, November 29, 2025, and how they compare.
1. The headline deal: Samsung doubles S25 Ultra storage for less than the 256GB price
Android Central flagged what’s arguably the hero Black Friday phone deal of 2025:
Samsung.com is selling the Galaxy S25 Ultra 512GB for about $859.99, down from roughly $1,419.99. That’s a $560 discount on the 512GB model, with no trade‑in or carrier contract required – and it effectively gives you double the storage for far less than the usual 256GB price. [2]
On Samsung’s own Black Friday offers page, the company advertises “up to $1,000 instant trade‑in credit or up to $400 off without trade‑in” on the Galaxy S25 Ultra. But for the 512GB configuration, partner deal stacks and a free storage upgrade push the effective saving above that headline figure, which is how we get to the ~$560 discount on Samsung’s site today. [3]
What you’re getting with the S25 Ultra deal
Across multiple retailers and reviews, the Galaxy S25 Ultra is consistently described as one of the best all‑round Android phones you can buy in 2025: [4]
- 6.9‑inch Dynamic LTPO AMOLED 2X display with up to 120Hz refresh rate
- Snapdragon 8 Elite chipset
- 12GB RAM
- Quad camera system with a 200MP main sensor and dual telephoto lenses
- 5,000mAh battery with fast wired and wireless charging
- Built‑in S Pen and Samsung’s Galaxy AI features powered by Google Gemini and on‑device intelligence
At the usual $1,400‑ish price, this is a premium, niche device. At around $860 for 512GB, it starts looking like the no‑brainer choice for power users who were maybe eyeing a standard S25 or even a discounted Pixel or OnePlus instead.
2. Amazon’s “zero‑margin” Galaxy S25 Ultra play
If you prefer to shop at Amazon, the retailer has been quietly escalating its own S25 Ultra promos all week.
Amazon pricing on Galaxy S25 Ultra (US, as of today)
Multiple deal trackers and tech outlets now agree on Amazon’s Black Friday pricing for unlocked models in the US: [5]
- Galaxy S25 Ultra 256GB (unlocked)
- $899.99 (around 31% off the usual $1,299.99 MSRP)
- Galaxy S25 Ultra 512GB (unlocked)
- $1,019.99 (about $400 off the $1,419.99 MSRP)
Gizmodo went as far as to say “Amazon decided profit doesn’t matter”, calling the 512GB model at $1,019 a “zero‑margin” play designed to put heavy pressure on the iPhone 17 Pro line, which is still selling close to full price in many markets. [6]
Coverage from other outlets and aggregators backs this up, with Forbes’ deals reporter noting that Amazon’s $899 price on the 256GB S25 Ultra is one of the most aggressive cuts so far, even if Samsung still wins for trade‑in value. [7]
A separate Black Friday update published today also confirms that Amazon’s $899 price for the 256GB model is still live as of November 29, 2025. [8]
3. Best Buy’s Galaxy S25 doorbusters end tonight
If you’d rather walk into a store or take advantage of US financing offers, Best Buy has its own slate of Galaxy S25 deals that officially end tonight, November 29, at 11:59 p.m. CT as part of its Black Friday cell‑phone event. [9]
From Best Buy’s current listings:
Galaxy S25 Ultra at Best Buy (unlocked)
From Best Buy’s Black Friday “Samsung phones” page: [10]
- S25 Ultra 256GB (unlocked)
- $949.99 (save $350, down from $1,299.99)
- S25 Ultra 512GB (unlocked)
- $1,019.99 (save $400, down from $1,419.99)
- S25 Ultra 1TB (unlocked)
- $1,309.99 (save $350, down from $1,659.99)
Those prices aren’t quite as wild as Samsung’s direct 512GB promo, but if you want Best Buy credit card perks, in‑store pickup, or specific financing terms, they’re still among the best offers we’ve seen this year.
Galaxy S25 FE at Best Buy (unlocked)
Best Buy is also hitting the more affordable Galaxy S25 FE with substantial cuts on both storage tiers: [11]
- S25 FE 128GB (unlocked) – $474.99
- Save $175 vs. the $649.99 comp value
- S25 FE 256GB (unlocked) – $534.99
- Save $175 vs. the $709.99 comp value
On the 128GB version in particular, that $474.99 figure matches the “record‑low $475” price highlighted by CNET and other deal roundups for Black Friday. [12]
If you’re willing to activate with certain carriers through Best Buy, the 128GB S25 FE can drop even further (to around $374.99 with activation on Verizon or AT&T), but those offers come with plan commitments. [13]
4. Galaxy S25 FE: the standout mid‑range deal
The Galaxy S25 FE is shaping up to be the mid‑range Android deal of Black Friday 2025.
Amazon & Gizmodo’s “margin‑breaking” S25 FE offer
Gizmodo’s dedicated S25 FE piece calls out Amazon’s Black Friday price of $534.99 for the phone, down from around $709.99 – a $175 (roughly 25%) discount on what is still a very new handset. [14]
Other coverage notes that, depending on color and storage configuration, some Amazon S25 FE variants have dropped more than $200 below list price, especially in specific colorways and limited‑time lightning deals. [15]
CNET’s deal alert discussed earlier described the $475 price point (seen at retailers like Best Buy and in earlier Amazon promos) as a “record low” for the base 128GB model. [16]
Why the S25 FE deal is a big deal
From Best Buy and PhoneArena specs, the S25 FE offers: [17]
- 6.7‑inch Dynamic AMOLED 2X display with 120Hz refresh rate
- Exynos 2400 processor
- 8GB RAM
- 128GB or 256GB storage
- Triple rear camera (50MP main + ultrawide + telephoto)
- 4,900mAh battery with fast wired and wireless charging
- IP68 water resistance and a sturdy Armor Aluminum frame
Gizmodo’s write‑up highlights the smooth performance, strong camera output, and solid all‑day battery life, arguing that at around $535, the S25 FE feels much more like a “mini‑flagship” than a compromised budget phone. [18]
In other words, the S25 FE is the sweet spot if you want a Samsung flagship‑style experience well under $600 without going for carrier BOGO tricks or heavy trade‑in gymnastics.
5. Samsung’s own Black Friday sale: big trade‑ins on S25 Ultra and FE
Beyond individual retailer promos, Samsung’s official US Black Friday offers page lays out two key levers for Galaxy S25 buyers: [19]
- Galaxy S25 Ultra
- Up to $1,000 in instant trade‑in credit, or up to $400 off with no trade‑in.
- Galaxy S25 FE
- Up to $400 in instant trade‑in credit, or up to $175 off without trade‑in.
When combined with the 512GB free‑storage‑upgrade promo, this is how Samsung can advertise effective savings that exceed the “$400 off” headline on certain S25 Ultra configurations – which is what Android Central is calling “double the storage, half the price.” [20]
If you have a relatively recent flagship to trade – especially another Galaxy S or a recent iPhone – Samsung’s valuation tools often push the S25 Ultra’s effective cost below what Amazon is charging, even though the upfront sticker price on Amazon might look better at first glance.
6. What about deals outside the US?
If you’re not in the US, the picture is different but still very good:
- UK – Deal roundups from TechAdvisor list as much as £370–£390 off the Galaxy S25 Ultra and around £200 off the Galaxy S25 FE, making them some of the best Samsung Galaxy phone offers in the UK this Black Friday. [21]
- Australia – Local coverage notes savings of around AU$100 off the Galaxy S25 Ultra and AU$200 off the Galaxy S25 FE, alongside heavy discounts on Samsung TVs, tablets, and wearables. [22]
Samsung is also running country‑specific promo codes and bundles (including FE‑specific codes and gift bundles worth over £150 in some European markets), so it’s worth checking your local Samsung store for extra stacking options. [23]
7. Samsung vs Apple: the Black Friday pricing gap
A clear pattern is emerging from the coverage across Android‑centric and general tech outlets:
- Samsung and Amazon are slashing the S25 Ultra and S25 FE to near‑cost levels, especially on higher‑storage variants. [24]
- Meanwhile, several pieces point out that Apple’s latest iPhone 17 Pro models are seeing far more modest discounts, often limited to carrier bill credits or small reductions on older storage tiers. [25]
Gizmodo’s S25 Ultra piece frames Amazon’s price as a deliberate shot at the iPhone 17 Pro range, while its S25 FE article explicitly contrasts Samsung’s aggressive cuts with Apple keeping its newest iPhones close to full price. [26]
For buyers, the takeaway is simple: in late 2025, high‑end Samsung phones are temporarily cheaper relative to Apple’s flagships than they have been in years.
8. Which Galaxy S25 deal should you grab today?
Everyone’s situation is different, but here’s a quick guide based on today’s pricing:
Choose the Galaxy S25 Ultra from Samsung.com if…
- You want the best overall value and can buy outright.
- You like the idea of 512GB storage for heavy photos, 4K/8K video, and offline downloads.
- You might trade in a recent phone now or in the future – unlocked Samsung devices tend to hold value better, and Samsung’s trade‑in offers favor unlocked models. [27]
Choose the Galaxy S25 Ultra from Amazon or Best Buy if…
- You want the 256GB model, and $899.99 (Amazon) or $949.99 (Best Buy) fits your budget better. [28]
- You prefer Amazon’s fast shipping, returns, or store credit; or you want Best Buy’s financing and in‑store pickup.
Choose the Galaxy S25 FE if…
- You want a modern Samsung experience under ~$600 without heavy carrier lock‑ins.
- You’re upgrading from an older mid‑range Android and don’t need the S Pen or all of the Ultra’s camera tricks.
- You’re seeing $475–$535 pricing on the FE at your preferred retailer – that’s the band where multiple outlets consider it a “record low” or “margin‑breaking” deal. [29]
9. How long will these Galaxy S25 deals last?
Based on retailer terms and current coverage:
- Best Buy – Official cell‑phone Black Friday event ends tonight, November 29, 2025 at 11:59 p.m. CT. After that, prices may move to less aggressive Cyber Monday offers or revert to near‑MSRP. [30]
- Amazon – S25 Ultra and S25 FE prices are labeled as limited‑time Black Friday deals. Deal trackers warn that some color/size combos have already fluctuated during the week, so these tags can disappear without much notice. [31]
- Samsung.com – The official promo page frames this as a Black Friday weekend sale, with fine print that offers “may start before and end after the event” and are subject to change. [32]
Practically, that means today is a critical decision day if you want the steepest versions of these deals, especially in the US.
10. Bottom line
As of November 29, 2025:
- The best pure value for a power user is Samsung’s own 512GB Galaxy S25 Ultra deal at around $859.99, which effectively doubles your storage and knocks roughly $560 off the list price without any hoops. [33]
- The best mainstream/budget pick is the Galaxy S25 FE in the $475–$535 range, which gives you a flagship‑style display, cameras, and battery at mid‑range money. [34]
- Amazon and Best Buy are locked in a near‑zero‑margin slugfest on the S25 Ultra and S25 FE, while Samsung piles on with heavy trade‑in credit and free storage upgrades. Meanwhile, Apple’s latest iPhones remain comparatively expensive, giving Samsung a rare, clear win on value this Black Friday. [35]
If you’ve been waiting all year to retire an aging Galaxy S21 or iPhone 13, this weekend is very likely the moment when upgrading to Galaxy S25 Ultra or S25 FE makes the most financial sense.
References
1. www.gizmodo.com, 2. www.androidcentral.com, 3. www.samsung.com, 4. www.tomsguide.com, 5. www.tomsguide.com, 6. www.gizmodo.com, 7. www.forbes.com, 8. news.ssbcrack.com, 9. www.bestbuy.com, 10. www.bestbuy.com, 11. www.bestbuy.com, 12. www.facebook.com, 13. www.bestbuy.com, 14. gizmodo.com, 15. www.phonearena.com, 16. www.facebook.com, 17. www.bestbuy.com, 18. gizmodo.com, 19. www.samsung.com, 20. www.androidcentral.com, 21. www.techadvisor.com, 22. www.news.com.au, 23. samsung.valuecom.com, 24. www.gizmodo.com, 25. gizmodo.com, 26. www.gizmodo.com, 27. www.androidcentral.com, 28. www.tomsguide.com, 29. www.bestbuy.com, 30. www.bestbuy.com, 31. www.tomsguide.com, 32. www.samsung.com, 33. www.androidcentral.com, 34. www.bestbuy.com, 35. www.gizmodo.com
