Unilever Stock Price Steady as Annual Report Repeats Cautious 2026 Sales Outlook

March 13, 2026
Unilever Stock Price Steady as Annual Report Repeats Cautious 2026 Sales Outlook

London, March 13, 2026, 14:38 GMT

Shares of Unilever Plc barely budged on Friday. The company, known for Dove soap, submitted its 2025 annual report and Form 20-F for U.S. investors, reiterating its cautious sales outlook for 2026. Earlier Friday, delayed data put the stock down 0.1% at 4,821.5 pence, compared to Thursday’s 4,827.5 pence close.

The filing is key because CEO Fernando Fernandez still needs to prove a slimmed-down Unilever can accelerate growth after offloading its Magnum ice cream division in December. Back in February, shares slid over 3% when Unilever flagged that 2026 growth would hit the lower end of its 4%-6% target. RBC’s James Edwardes Jones acknowledged glimpses of improvement but cautioned “it will take time.” Quilter Cheviot’s Chris Beckett pointed out that developed-market buyers aren’t “firing on all cylinders.” Reuters

The stock’s got an air of caution around it. According to a factsheet from the London Stock Exchange released Friday, Unilever trailed the FTSE 350 during the past year. Friday’s trading held steady, but that was against a softer London backdrop—FTSE 100 slipped 0.3% as oil prices holding above $100 stirred up inflation fears.

Unilever reported 2025 turnover of 50.5 billion euros, excluding its ice cream segment. Underlying sales growth landed at 3.5%, a figure that removes the impact of acquisitions, disposals, and currency fluctuations. Free cash flow reached 5.9 billion euros. The group also revealed a new 1.5 billion euro share buyback set for 2026.

In the annual report, Fernandez struck a cautious note. “Markets will likely remain subdued in 2026,” he wrote. Unilever, for its part, is still guiding for full-year underlying growth within the 4% to 6% range, but expects to land at the lower end. Volume growth should hit at least 2%, with a slight uptick in underlying operating margin as the company puts more weight behind its U.S. and India businesses. Unilever

The filing included a governance note: Unilever now anticipates Belén Garijo López, first announced as an independent non-executive director in October, will take her seat on the board in 2027. No additional information was provided.

Unilever isn’t alone under the gun. Reckitt’s stock has dropped over 6% this month, with shareholders rattled by vague outlooks. Nestle, back in February, revealed it was negotiating a sale of its last in-house ice cream unit—fresh evidence of European consumer majors shifting their portfolios toward faster-growing areas.

Developed markets still look shaky. Unilever reported just 2.8% underlying sales growth in North America for the fourth quarter, and Europe barely moved—up only 0.1%. If this slowdown drags on, emerging markets could end up shouldering more than their share, putting even the lower limit of the 2026 target at risk.

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