NEW YORK, May 31, 2026, 12:02 EDT
- Affirm gained in every session last week, ending Friday at $73.65.
- The next things traders are watching are company presentations set for June 3 and June 4, then the U.S. jobs report landing June 5.
- Google’s AI shopping partnership holds the buy-now-pay-later lender in a tough market with Klarna.
Affirm Holdings gained ground in a short U.S. trading week, its stock finishing Friday at $73.65, up 0.9% for the day and about 12.9% for the week. The shares climbed each session. U.S. markets were closed Monday for Memorial Day.
Affirm is back in focus as investors look to see if it can expand beyond its core buy-now-pay-later, or BNPL, service. The BNPL setup allows people to pay for things in installments, but for companies offering it, BNPL still works like credit—profits depend on steady funding and customers making payments.
Affirm’s fiscal third-quarter numbers offered bulls something. Revenue was up 33% to $1.04 billion. Net income came in at $102.9 million. Gross merchandise volume, or GMV, climbed 35% to $11.6 billion. The count of active consumers hit 26.8 million, up 22%.
Affirm shares got another bump after the company said in May its pay-over-time plans would be offered in Google Search—covering AI Mode—and the Gemini app via Google Pay. Affirm said buyers will get a clear view of payment costs, schedules, and payoff dates before buying.
Klarna isn’t alone here. The company said the same day it will bring its flexible payment options to Google Search and Gemini within Google Pay in the U.S. That move shows how BNPL distribution can quickly shift into a battle over placement, pricing and who gets approved.
Stocks climbed. The S&P 500 finished up 0.22% on Friday, and the Nasdaq added 0.20%. That kept momentum going for U.S. equities. Risk appetite stayed firm moving into the end of the month.
Affirm management kept pushing the better operating numbers. CEO Max Levchin said Q3 was “another one for the record books” during the May 7 earnings call, saying the company was “not seeing deterioration” in the borrowers it approves. COO Michael Linford said the funding market was “exceptionally constructive.” CFO Rob O’Hare said Pay-in-X, which includes pay-in-four, should keep growing into Q4.
Affirm is set to speak at the Evercore TMT Global Conference on June 3 and then at the William Blair Growth Stock Conference the next day, according to its investor-relations calendar. Investors can expect more company commentary soon.
The macro calendar could be just as important. The Bureau of Labor Statistics will put out the May jobs report on Friday at 8:30 a.m. ET. That report tends to move rate bets, which can hit funding-sensitive growth stocks.
The setup isn’t one-way. A strong jobs report could send Treasury yields up and bring back worries about tighter Federal Reserve policy, which would mean higher borrowing costs for both consumers and businesses. Liz Ann Sonders, chief investment strategist at the Schwab Center for Financial Research, told Reuters that if employment stays hot while inflation rises, it could “change the outlook for Fed policy.” For Affirm, the risk is clear enough: higher funding costs, worse credit trends, or tighter loan approvals could hit GMV before investors expect it. Reuters
The market reacted to better quarter results, Google exposure and upbeat comments on funding. Next week will tell if that’s a lasting shift in expectations or just a quick jump for a stock still sensitive to credit markets.
