Apple and Google strike UK CMA app-store deal — what changes for developers
Apple and Alphabet’s Google have offered commitments to Britain’s Competition and Markets Authority to make the App Store and Play Store more transparent and predictable for UK app developers. The CMA said the proposals cover app reviews, rankings and use of developer data, alongside new steps aimed at improving access to Apple’s tools on iOS. The package is the first set of changes the regulator has secured since the UK’s digital markets competition regime took effect in January 2025 under the Digital Markets, Competition and Consumers Act. Under the regime, the CMA can designate a firm with “strategic market status” — its label for substantial, entrenched market power — and then set tailored rules to curb unfair practices.