Women’s Health

Aviva plc said Monday it's rolling out specialist menopause support to an extra 675,000-plus individual and small business private medical insurance customers, along with their families. The move broadens a health benefit already available through Aviva Digital GP, the insurer’s remote doctor platform. The package provides as many as six 30-minute sessions with a nurse trained in menopause care. Dr Subashini M, medical director at Aviva UK Health, said the expanded access stands to positively impact people’s “health, confidence and everyday working lives.” This shift lands as UK interest in private medical coverage keeps climbing—driven by patients after quicker treatment. LaingBuisson healthcare analysts put the count at 4.68 million private medical insurance holders by end-2023, and including families, some 8