Coinbase stock rises premarket after 24/5 commission-free trading launch, Yahoo Finance tie-up

February 26, 2026
Coinbase stock rises premarket after 24/5 commission-free trading launch, Yahoo Finance tie-up

New York, Feb 26, 2026, 05:20 (EST) — Premarket.

Coinbase Global shares were up 0.8% in U.S. premarket trading on Thursday after a 13.5% jump in the prior session, following the company’s rollout of commission-free U.S. stock and exchange-traded fund trading on its platform. The stock was indicated at $185.41, versus Wednesday’s close of $183.94. (Investing)

The move matters because Coinbase is pushing further beyond crypto into traditional markets, hoping to keep customers inside one app as retail platforms fight for attention and wallet share. Coinbase was among the S&P 500’s biggest gainers on Wednesday, helped by a broader rebound in crypto-linked sentiment. (Investopedia)

In a Feb. 24 blog post, Coinbase said stock trading is now available to everyone in the United States, with 24 hours a day, five days a week access and no commission. The company said trades can be funded with U.S. dollars or USDC, a dollar-pegged stablecoin, and customers can buy fractional shares starting at $1; it also outlined plans to expand the list of eligible securities and later pursue stock-related derivatives and tokenized equities. (Coinbase)

Yahoo Finance general manager George Leimer called the partnership a response to investors weighing digital assets alongside traditional markets. Yahoo Finance users will also receive a month of free access to Coinbase One, which offers fee perks and rewards, StreetInsider reported. (Streetinsider)

Max Branzburg, Coinbase’s head of consumer and business products, said the integration is aimed at giving more users access to data on both stock and crypto assets in one place. “Together we’re making crypto trading more approachable,” Branzburg said. (Finviz)

Crypto prices were firmer early Thursday. Bitcoin was up about 4.6% at $68,472, while ether added about 8.1% to $2,071.5, according to market data.

Barron’s reported bitcoin climbed toward $70,000 after Nvidia’s results, but said crypto-linked stocks including Coinbase and Robinhood slipped about 0.9% in after-hours trading. The whipsaw is familiar for COIN holders, even as the company pitches a broader “everything” platform. (Barron’s)

Coinbase has been telegraphing the multi-asset push for months. In December, the company said it would start letting users trade stocks and event contracts tied to real-world outcomes as the retail battle intensified across trading apps. (Reuters)

Still, zero-commission stock trading is crowded, and Coinbase is stepping into a market dominated by brokers with scale, deep liquidity and established research tools. The company’s longer-term ambitions — including stock perpetuals and tokenized equities — also face regulatory uncertainty, and crypto prices can still drag trading activity lower in a hurry.

For the regular session, traders will watch for signs that the new stock and ETF product is pulling in users and whether Coinbase expands the list of tradable symbols beyond the initial rollout. On the calendar, the U.S. producer price index report for January is due on Friday at 8:30 a.m. ET, a potential tone-setter for risk assets that can spill over into crypto-linked shares. (Bls)