Morgan Stanley is rolling out crypto trading on ETrade, slashing prices and putting Coinbase Global under new pricing strain. The Wall Street bank is charging 50 basis points per crypto trade, Bloomberg reported, and intends to extend access to all 8.6 million ETrade clients before the year’s out. Coinbase, the biggest U.S. crypto exchange, is now facing direct competition from a firm with a massive brokerage customer base. The shift is happening: crypto is edging into standard brokerage accounts, alongside stocks, ETFs, and cash. Morgan Stanley last year announced plans for E*Trade clients to trade bitcoin, ether, and solana via Zerohash, its digital-asset backbone. Coinbase, meanwhile, will release its first-quarter numbers after Thursday’s close.