May 24, 2026, 12:55 PM EDT. Australian travel to Vietnam has surged, with visitor numbers more than doubling since 2016, reaching 528,000 in 2026. The country's appeal lies in a strong price-to-quality ratio amid cost-of-living pressures and global uncertainty, driving demand for premium experiences at moderate costs. Jetstar reports a 30% increase in passengers to Vietnam, adding 15% more flights. Accommodation searches on Expedia for key cities Hanoi, Ho Chi Minh City, and Phu Quoc show significant year-on-year growth. The Australian dollar's strength against the Vietnamese dong enhances spending power for travelers. Experts see Vietnam as a close, affordable alternative to traditional long-haul destinations, contributing to its rise as the third most popular South-east Asian destination for Australians, according to official statistics.
