LONDON, June 30, 2026, 17:03 BST
- Diageo closed at 1,542.14p, off 1.55% on the day. The stock moved between 1,522.50p and 1,564.00p.
- The day’s low was around 0.1% higher than the LSE/FTSE Russell 50-day average at 1,521p, while the last price stayed roughly 5.7% under the 200-day average of 1,635p.
- Diageo’s next event is set for Aug. 6, with the company expected to release preliminary results for the year to June 30 along with a strategy update.
Diageo plc (LON:DGE) shares slipped Tuesday, sitting near a near-term chart line as its financial year closed out. The stock was at 1,542.14p, off 1.55%, at 17:03 BST, according to Davy. The FTSE 100 edged up 0.12% in late London trading. Hargreaves Lansdown showed the market as shut.
The focus was on moving averages. LSE/FTSE Russell’s June 29 data showed Diageo with a 50-day average of 1,521p and a 200-day average at 1,635p. Google Finance had Tuesday’s low at 1,522.50p and the stock last at 1,542.14p. The low was just 0.1% off the 50-day line. The stock still sat about 5.7% under the 200-day moving average.
| Price check | Latest read | Investor read |
|---|---|---|
| Last trade | 1,542.14p, -1.55% | Pulled back after bouncing earlier |
| Day low vs 50-day average | 1,522.50p vs 1,521p | Tested short-term support area |
| Last trade vs 200-day average | 1,542.14p vs 1,635p | Below 200-day trend |
| Volume | 6.65 million vs 5.78 million average | 15% heavier trading than normal |
Diageo has lost 55.2% over five years, according to LSE/FTSE Russell data. The FTSE 350 index rose 41.6% in the same period. Shares were off 14.3% for the year and down 2.3% year to date as of June 29. The stock picked up 3.3% over the last week.
| Period to June 29 | Diageo | FTSE 350 comparison |
|---|---|---|
| Five years | -55.2% | 96.9 points behind |
| 52 weeks | -14.3% | 32.4 points behind |
| Year to date | -2.3% | 7.5 points behind |
| One week | +3.3% | 2.9 points ahead |
The August update is getting more attention as Diageo’s short rally hasn’t broken the bigger downtrend. Diageo plans to post preliminary results for the year ending June 30, 2026, and give a strategy update on Aug. 6. The company kept its fiscal 2026 outlook steady in its last trading statement, still seeing organic net sales down 2%-3%.
Chief Executive Sir Dave Lewis said in May that North America was still Diageo’s “biggest challenge” and that the company was “on track” for the Aug. 6 strategy update for shareholders. He said North America’s offer needed to be more competitive. Diageo
Markets had little to go on from the May update. Q3 organic net sales ticked up 0.3%, though the nine-month number stayed 1.9% lower. Both periods showed a negative price/mix.
| Metric | Q3 ended March 31 | Nine months ended March 31 |
|---|---|---|
| Net sales | $4.477 billion | $14.937 billion |
| Reported sales growth | up 2.3% | down 2.2% |
| Organic sales growth | up 0.3% | down 1.9% |
| Volume | up 0.4% | down 0.5% |
| Price/mix | down 0.1% | down 1.4% |
Diageo said Europe, Latin America and Caribbean, and Africa all saw at least high-single-digit organic sales growth in Q3. North America dropped by a high-single-digit percentage, and Asia Pacific was down a bit. The market focus in August will likely be on U.S. spirits, price/mix, and cost cuts, not just top-line sales.
Cash and leverage stay in focus. For the half-year, Diageo posted net debt of $21.7 billion and announced a 20 cent interim dividend. The payout range is 30%-50%, with at least a 50 cent annual dividend. The company expects about $2.3 billion from selling its East African Breweries stake, which it says should bring down net debt to adjusted EBITDA by 0.25 times.
Morningstar’s Verushka Shetty lowered her fair value estimate for Diageo to 1,840p from 2,140p on May 6, pointing to weaker expected growth in North America. She still considers the shares “undervalued.” Shares last traded at 1,542.14p on Tuesday, about 16% under the new estimate. Morningstar
